Theorie Purple Sage Brightening Shampoo is formulated to brighten and restore beautiful natural tones to blonde and silver hair. Over time Blonde Hair turns brassy, silver hair turns yellowy and both can become parched, losing bounce, softness and resilience.
Infused with keratin to seal pores and reverse damage, grapeseed oil and helichrysum extract to revitalize hair texture, smooth away frizz and restore bounce and resilience. Hair will be stronger, smoother and full of dazzling radiance.
- Saturate hair with this brightening shampoo and work into lather, rinse thoroughly.
- For greatest colour, toning and conditioning results, use with Purple Sage Brightening Conditioner and adjust frequency of use based on discoloration level.